NAICS Lookup in Google Sheets & Excel

What this pulls

Turn a column of NAICS codes into titles, sectors and SBA size standards. =VERVE("naicslookup", A2).

It's one of 250+ live sources you reach with a single =VERVE() function — served from APIVerve's production data engine, billed at 2 credits per resolved cell, and refreshed on whatever cadence you set. No API keys to wrangle, no scripts, no exports.

See it in a cell

A real example — the input you type, and the values you can pull from it. Click any cell to see the formula behind it.

naicslookup.xlsxsample data

A2fx=VERVE("naicslookup", "count")

Count

click any cell to see its formula2 credits / cell

Ways to use it

Look up facts in the grid

Fill =VERVE("naicslookup") beside your keys and pull the reference value for each into its own cell — one trusted lookup per row.

Standardize a dataset

Replace hand-maintained lookup tables with a live one so your reference values never drift out of date.

Join to your data

Use NAICS Lookup's output as a lookup column your other formulas can VLOOKUP or reference directly.

Use it in your sheet

The same function works in both apps — install once, sign in with your key, and type it into any cell.

Google SheetsAdd-on

Install from the Workspace Marketplace, then drop the formula into a cell. Autocomplete suggests the source and its fields.

=VERVE("naicslookup")

Microsoft ExcelAdd-in

Same source, same arguments, same key — in Excel on desktop, the web, or mobile. Excel namespaces it as VERVE.CALL. Drag to fill a whole column.

=VERVE.CALL("naicslookup")

Optional inputs

Tune the result by adding name=value before the field argument — in any order. Leave one out and its default applies.

code
One NAICS code, or several separated by commas (up to 10 on Free, 500 on paid plans)
=VERVE("naicslookup", "code", "541511")
search
Keywords to search titles, index terms and descriptions
=VERVE("naicslookup", "search", "software publisher")
level
Only return codes at this level when searching (2 to 6 digits)
=VERVE("naicslookup", "level", "6")
detailsPremium
Include index terms, cross-references and the NAICS 2017 concordance
=VERVE("naicslookup", "details", "true")
limit
Maximum search results (1-50)
=VERVE("naicslookup", "limit", "10")

Fields you can pull

Add a field name right after the inputs to land just that value in the cell.

Count
=VERVE("naicslookup", "count")
Not Found
=VERVE("naicslookup", "notFound")
Results › Code
=VERVE("naicslookup", "results.0.code")
Results › Title
=VERVE("naicslookup", "results.0.title")
Results › Level
=VERVE("naicslookup", "results.0.level")
Results › Level Name
=VERVE("naicslookup", "results.0.levelName")
Results › Trilateral
=VERVE("naicslookup", "results.0.trilateral")
Results › Description
=VERVE("naicslookup", "results.0.description")
Results › Parent
=VERVE("naicslookup", "results.0.parent")
Results › Parent › Code
=VERVE("naicslookup", "results.0.parent.code")
Results › Parent › Title
=VERVE("naicslookup", "results.0.parent.title")
Results › Hierarchy
=VERVE("naicslookup", "results.0.hierarchy")

Premium marks data included on paid plans. On the Free plan a marked field is withheld and a marked input is ignored — either way the cell reads #PREMIUM(name) instead of a value, so a gated answer can never be mistaken for a real one. Everything unmarked works on every plan. Compare plans

NAICS Lookup, answered

Everything you need to wire it into a sheet.

How do I pull NAICS Lookup into Google Sheets?

Install the VerveSheets add-on, sign in once with your key, and type =VERVE("naicslookup", "count") into any cell. The argument after the inputs names the value you want back, so the cell resolves to a single number or string you can chart, sort, or feed into another formula.

What data can I pull from NAICS Lookup?

NAICS Lookup returns count, notFound, results.0.code, results.0.title and results.0.level, plus 7 more — name any one of them after the inputs and that value lands in the cell. Leave the field out and the whole record spills into a two-column table instead.

Can I narrow what NAICS Lookup returns?

Yes — NAICS Lookup takes "code", "search", "level" and "details", plus 1 more as optional inputs. They go in as "name", value pairs after the inputs and the field, in any order, so =VERVE("naicslookup", "count", "code", "541511") shapes the result without changing anything else.

Can I fill a whole column of NAICS Lookup at once?

Yes. Reference a range instead of a single cell and one call returns a value for every row, or drag =VERVE("naicslookup") down like any spreadsheet function.

How many credits does each NAICS Lookup cell cost?

Each resolved cell costs 2 credits. A cell only re-bills when it actually refreshes, so a sheet you aren't touching doesn't keep charging.

Does NAICS Lookup work in Excel as well as Google Sheets?

Yes — same arguments, same key, same fields. Excel namespaces custom functions, so the call is =VERVE.CALL() there and =VERVE() in Google Sheets; nothing else about it changes.

How current is NAICS Lookup?

It draws on 2,125 codes, served live from APIVerve's production data engine, and a cell looks up again whenever its inputs change.

NAICS Lookup

Look up facts in the grid

Standardize a dataset

Join to your data

NAICS Lookup, answered

Put NAICS Lookup in your next spreadsheet. Add the extension, paste the formula, and the cell keeps itself current.

Scaling up?